THIS MAY BE THE SECOND LAST ISSUE OF without prejudice September 2020

By Myrle Vanderstraeten, Published in Advertising

without prejudice is 19 years old. Prior to lockdown, the hard copy of the magazine looked very different from the way it did in October 2001. Currently, as readers know, it is only published in digital format. without prejudice has been truly fortunate to have sponsors who believe that this unique magazine plays an important role on the South African legal landscape – they contribute articles that frequently provide opinion on, and analysis of topics and judgments not always available elsewhere, and provide the essential financial backing that has enabled the magazine to continue through good times and those that have proved more challenging. Individual practitioners from many firms have benefitted from writing and making their names known and equally, many firms, in a world where marketing is king, have encouraged their lawyers to provide articles that are interesting and informative and keep their brands in the public eye. Unfortunately Gleason Publications, along with many other companies, has been hard hit by the economic downturn and now, the impact of COVID-19. With only five stalwart sponsors, and diminished advertising, this could be the penultimate issue of without prejudice.

WE NEED YOUR FIRM TO BECOME A SPONSOR IF WE ARE TO SURVIVE

The following options are available:

Sponsorship of the magazine for a sponsorship year – 11 months:

Core sponsor – R18 050 (excluding VAT) a month – This includes guaranteed inclusion of at least two articles in the monthly magazine, and a link to a firm article on the firm website in the weekly newsletter – without prejudice Legal Briefcase; a half-page advertising, a discount on other ads or upgrading to a full page, the firm's logo below the firm practitioner's name and designation. Core sponsors meet three times a year which is an invaluable opportunity to meet with their peers and discuss matters of mutual interest.

Corporate sponsor – R5 000 (excluding VAT) a month – This includes guaranteed inclusion of one article in the monthly magazine, a quarter page advertising, a discount on upgrading to a bigger ad or for additional ads, and the firm's logo below the writer's name and designation.

Support sponsor – R1 000 (excluding VAT) a month – This includes guaranteed placement of an article and a discount on advertising.

Ad hoc sponsorship:

Option 1

  • 1 x article in without prejudice; 1 x horizontal strip advert in the magazine; R3 000 (excluding VAT); or
  • 2 x articles in without prejudice – either in the same month or in consecutive months; 1 x horizontal strip advert in the magazine; R5 000 (excluding VAT).
Option 2
  • 1 x article in without prejudice; 1 x banner advert in without prejudice Legal Briefcase; 1 x article link to the firm's website; R3 000 (excluding VAT); or
  • 2 x articles in without prejudice – either in the same month or in consecutive months; 1 x banner advert in without prejudice Legal Briefcase; 1 x article link to the firm's website; R5 000 (excluding VAT).

Please contact Myrle: mel@gleason.co.za to discuss your options

In the event that we are unable to secure sufficient support for without prejudice this will be a tragic end to an era of legal knowledge shared.